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Camera Synchronized: It helps to get the candid effect if you will tell everyone, repeating the words until you're tired of them, to pay no attention whatever to you and the Camera synchronized but to proceed as if you were not there at all.
For vivid pictures, you will, of course, need a Camera synchronized equipped with synchronized flash for evening and indoor affairs.
At first the "open flash" method was used: with the Camera synchronized on a tripod, the shutter was opened, the flash bulb set off, and the shutter was closed. Later the release of the shutter was mechanically synchronized with the discharge of electric current and the Camera synchronized could be held in hand. For convenience the flash gun (battery case, flash bulb, and reflector) was fastened to the side of the Camera synchronized.
Never boast about your photo equipment in interviews with prospects. It will be taken for granted that you have a 4x5 press Camera synchronized and a means of making enlargements. One of the advantages of this field is that this is about all the equipment you need. Of course, your Camera synchronized must be equipped for synchronized flash, for you will employ flash consistently indoors and out, to insure the crisp pictures which are preferred for newspaper reproduction. You can make good use of a twin-lens reflex, instead of a press camera, especially if your publicity work carries you into the magazine fields. |
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